How to Run Reports

Reports provide a convenient way of tracking metrics on factors such as your revenue, number of impressions, or number of clicks. You can set reports to run periodically and send them to designated email addresses.

Run and view reports by selecting ‘Reports’ at the top right of the MoPub Dashboard.

To run a new report, click on the ‘New Report’ button at the top right.

You can designate a report name, schedule a report (on a daily, weekly, monthly, or quarterly basis), and create a list of email addresses (separated by commas) to receive the report. Please note that yesterday’s data only becomes available at 2:00PM UTC. Also, you won’t be able to put today’s date as the end date for your report, as the data will not be available yet.

Select up to six categories to report on (e.g. App, Ad Unit, Creative) and include desired metrics such as (eg. Attempts/Requests, Impressions, Clicks, Revenue, CTR, Conversion.) For more information on a description of the metrics, go to Reporting Categories and Metrics Descriptions.

Click ‘Run Report’ at the bottom right to send a CSV file to all recipients. Selecting ‘Run and Save’ will send this report to all recipients and save it directly in the dashboard.

How to Run Reports Reports provide a convenient way of tracking metrics on factors such as your revenue, number of impressions, or number of clicks. You can set reports to run periodically and send them to designated email addresses. Run and view reports by selecting ‘Reports’ at the top right of the MoPub Dashboard. To run a new report, click on the ‘New Report’ button at the top right. You can designate a report name, schedule a report (on a daily, weekly, monthly, or quarterly basis), and create a list of email addresses (separated by commas) to receive the report. Please note that yesterday’s data only becomes available at 2:00PM UTC. Also, you won’t be able to put today’s date as the end date for your report, as the data will not be available yet. Select up to six categories to report on (e.g. App, Ad Unit, Creative) and include desired metrics such as (eg. Attempts/Requests, Impressions, Clicks, Revenue, CTR, Conversion.) For more information on a description of the metrics, go to Reporting Categories and Metrics Descriptions. Click ‘Run Report’ at the bottom right to send a CSV file to all recipients. Selecting ‘Run and Save’ will send this report to all recipients and save it directly in the dashboard.

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